Job training got a boost as President Donald Trump ushered in a new workforce development council yesterday. Leading corporations and trade associations pledged training opportunities for 3.8 million American workers over the next five years.
Executives from FedEx, Northrup Grumman, Raytheon, General Motors, Home Depot, Microsoft and the Aerospace Industries Association were among the 23 private sector entities represented at Trump’s “Pledge to the American Worker” event at the White House July 19.
President Trump also signed an executive order creating the Council for the American Worker, composed of Cabinet members and advisers. The council will oversee current government training programs and measure their effectiveness in preparing workers from high school graduates to mid- and late-career workers for jobs in the new economy.
With 6.7 million job openings in June and a shortage of skilled workers, employers are struggling to fill middle and high-skilled occupations. This labor shortage is limiting their progress and, by extension, the U.S. economy to grow.
The executive order and the “Pledge to American Workers” are an effort to increase apprenticeships, STEM training and retraining for older workers to close this employment gap and help 6.4 million unemployed Americans get back to work.
“Every day we are lifting our forgotten Americans off the sidelines, out of the margins and back into the workforce,” President Trump said.
Trump added that to keep the U.S. economy moving forward, more investment in training workers is critical. “We need talented people. We need people with training,” the president said.
Ivanka Trump, who serves as White House adviser, is also taking part in the administration’s push for more job training. She outlined the initiative’s goals in an op-ed published ahead of the executive order.
The new council will meet the demand for skilled workers by developing a strategy to expand apprenticeships and align programs with industry needs. The president also announced the creation of an outside advisory board of “industry leaders and experts” to shape public policy and work with the council. The Trump administration has previously recommended consolidating federal programs and the departments of labor and education to coordinate job training.
Last year, President Trump signed an executive order to increase the number of apprenticeships. Secretary of Labor Alexander Acosta announced $150 million in federal spending for these “earn-to-learn” programs on Thursday, according to The New York Times. This money will go to apprenticeship programs targeting older workers, underserved communities, and veterans for careers in the trades and emerging industries.
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To underscore the commitment to increase the skills of American workers through vocational education and apprenticeships, President Trump invited three individuals to share their stories with the public. Brianna DeAngelo, Johnita McNair, and Carl Green represented how vocational training has connected people from different walks of life to good jobs.
DeAngelo, an electrician apprentice, said that her experience could serve as an example for women to take on in-demand roles in the construction industry. Women represent only 7.3 percent of apprentices, according to the Center for American Progress, but that number is climbing. DeAngelo said she was proof that women “can do anything.”
McNair considered herself a “late-bloomer” and took advantage of a hotel management apprenticeship program in Florida to serve as an example to the younger generation as a leader. Green, another older worker and veteran, said that he was “bored” by retirement and found an encore career as a trucker. He joined an industry which is facing a severe labor shortage.
Their stories illustrate the changing view of vocational and Career and Technical Education (CTE) happening nationwide. As the market for skilled workers shrinks, there is more attention in developing untapped talent pools: workers without college degrees, the formerly incarcerated, veterans and minorities. Community colleges and vocational schools are a primary resource for delivering the skills to workers, whether they are just entering the workforce or adult learners who want to upgrade their skill sets.
The revival of CTE is accompanied by the proposed reauthorization of the Carl D. Perkins Career and Technical Education Act, which is making its way through Congress. If reauthorized, the act will increase access to CTE training programs and apprenticeships and allow individual states to take control of how they allocate federal funding to support them.
Strengthening and enhancing vocational training is one part of the equation for modernizing workforce development. The other part is what the private sector will do to create skilled labor. The companies and organizations which signed President Trump’s pledge touted the number of career and training opportunities they will offer workers.
Several companies present at the event are featured through WorkingNation’s coverage of the changing landscape of work.
IBM Vice President of Corporate Citizenship Jen Crozier announced to Trump that the company’s skills training initiatives would reach 100,000 people. IBM will accomplish this through proven programs like P-TECH, which introduces “new collar skills” to high school students. IBM is also working with the Department of Veterans Affairs to develop technology which will enable veterans to access job training opportunities.
Governor Scott Walker said that Wisconsin’s new Foxconn manufacturing plant is hiring 13,000 workers. Gateway Technical College in Kenosha is the primary hub for training them. Gateway’s partnership with Foxconn is an example of a community college responding to the labor needs of regional industries by developing curriculum and career pathways to Industry 4.0 jobs.
The National Association of Home Builders pledged 50,000 training opportunities through the Home Builders Institute (HBI), which prepares young people and military service members for careers in construction. HBI President and CEO John Courson was a featured panelist for WorkingNation’s Town Hall on veteran employment, and he explained how HBI’s on-site job training increases the likelihood of veterans making a successful transition to civilian jobs.
The Society for Human Resource Management (SHRM), which was also represented at the Dallas Town Hall, said that the organization will train 127,000 human resource workers through its certification programs.
But the most significant commitment came from Walmart, which pledged 1 million career and training opportunities for its workforce. The largest retailer in the U.S. is guiding workers up the career ladder through Walmart Academies and training from within. Walmart also is working to revive domestic manufacturing jobs by sourcing products made in the U.S.A.
The White House event was a spectacle which is reflective of the current administration, but its central message was that the federal government, states, and private enterprise are working together to modernize job training. Workforce development, which has languished in the previous decades, is being recognized for the value it has in strengthening the American workforce. Now it is up to the stakeholders to follow through on their pledge.
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Dana Beth Ardi, PhD, Executive Committee, is a thought leader and expert in the fields of executive search, talent management, organizational design, assessment, leadership and coaching. As an innovator in the human capital movement, Ardi creates enhanced value in companies by matching the most sought after talent with the best opportunities. Ardi coaches boards and investors on the art and science of building high caliber management teams. She provides them with the necessary skills to seek out and attract top-level management, to design the ideal organizational architectures and to deploy people against strategy. Ardi unearths the way a business works and the most effective way for people to work in them.
Ardi is an experienced business executive and senior consultant who leverages business organizational transformation through talent strategies. She uses her knowledge and experience to develop talent strategies to enhance revenue and profit contributions. She has a deep expertise in change management and organizational effectiveness and has designed and built high performance cultures. Ardi has significant experience in mergers, acquisitions, divestitures, IPO’s and turnarounds.
Ardi is an expert on the multi-generational workforce. She understands the four intersecting generations of workers coming together in contemporary companies, each with their own mindsets, leadership and communications styles, values and motivations. Ardi is sought after to assist companies manage and thrive by bringing the generations together. Her book, Fall of the Alphas: How Beta Leaders Win Through Connection, Collaboration and Influence, will be published by St. Martin’s Press. The book reflects Ardi’s deep expertise in understanding organizations and our changing society. It focuses on building a winning culture, how companies must grow and evolve, and how talent influences and shapes communities of work. This is what she has coined “Corporate Anthropology.” It is a playbook on how modern companies must meet challenges – culturally, globally, digitally, across genders and generations.
Ardi is currently the Managing Director and Founder of Corporate Anthropology Advisors, LLC, a consulting company that provides human capital advisory and innovative solutions to companies building value through people. Corporate Anthropology works with organizations, their cultures, the way they grow and develop, and the people who are responsible for forming their communities of work.
Prior to her position at Corporate Anthropology Advisors, Ardi served as a Partner/Managing Director at the private equity firms CCMP Capital and JPMorgan Partners. She was a partner at Flatiron Partners, a venture capital firm working with early state companies where she pioneered the human capital role within an investment portfolio.
Ardi holds a BS from the State University of New York at Buffalo as well as a Masters degree and PhD from Boston College. She started her career as professor at the Graduate Center at Fordham University in New York.
