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Reskilling and retaining employees though free education benefits

A conversation with Rachel Carlson, CEO & co-founder, Guild Education
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In this episode of Work in Progress, Rachel Carlson, CEO and co-founder of Guild Education, discusses how the company is working with employers to upskill and reskill America’s workforce, to the benefit of both the employers and employees.

“We’re focused on unlocking economic opportunity for America’s workforce, especially the frontline,” says Carlson. To do so, Guild Education creates partnerships between some of the nation’s largest employers and top learning institutions to offer customized company-provided education benefits that allow employees to pursue new skills, meaningful certifications, and even college degrees.

“What we know to be true is that there are 88 to 100 million Americans—depending on how you track the data—who need upskilling and reskilling,” explains Carlson. This upskilling is crucial in order for these workers “to have a really solid chance at staying relevant in the economy of the future, at having a family sustaining wage, at having a chance at the middle-class American Dream, and, fundamentally, ensuring that those people and their families have a chance to survive or ideally thrive in this economy of tomorrow that has already shown up here at our doorsteps.”

Walmart and Target are among the companies offering the upskilling and reskilling benefits to their employees for free through Guild. The educational institutions include what Carlson describes as “classic higher-ed organizations, innovative providers of English as a second language and high school completion, and certificates in cybersecurity…and jobs of the future.”

More than three million workers around the country have access to these benefits through the company’s partners. And Carlson says while Guild’s mission is first and foremost to help workers achieve their personal learning goals, there is a huge benefit to employers as well.

“We found a way to help employers see that when their employees are learning, when they’re in an education up-scaling program, not only are they recruiting and retaining at higher rates very significantly, but they’re also being promoted and diversifying the company’s workforce and helping the company build their talent brand,” she says.

Upskilling Without the Massive Debt

Carlson says an important part of the way their partner companies structure their benefits is that workers don’t have to pay for their education and then get their tuition reimbursed by their employer. “Tuition reimbursement is exactly as it sounds. Even if your company’s willing to pay and you get to avoid the crushing long-term student debt that Americans have accumulated, your company’s still asking you to take out short-term debt with tuition reimbursement. You are being asked to pay upfront, to wait all year until your company reimburses you for the cost. So, what you see is that 95% of workers just don’t use it.”

Robert Guise, pricing analyst, Waste Management (Photo: Robert Guise)

Robert Guise has worked at Waste Management in Illinois as a lead dispatcher/router for almost three years. He tells me in the podcast that he had applied for different positions within the company over the years and was told that he didn’t have all the necessary skills for those open roles. He says they were really upfront about what he needed to learn to move up in the company.

“I felt that that was given to me in a really honest way, but it had been a really big challenge to find a way to get those things myself,” explains Guise. “The main thing that had been stopping me prior to that is just having the time and being able to potentially incur whatever costs these sort of programs have.”

In April, Waste Management became one of the latest big companies offering education benefits to all its employees through Guild. Through that benefit, Guise was able to sign up for an online course, one that allowed him to learn on his own time, balancing his work life and family life.

“I recognized that there was a programming offer that filled something that I had been hoping to learn, which was a data query language called SQL, structured query language. It was something that I needed to learn so that I could get to that next level of my career. For it to be offered not only by the company, but at absolutely no cost to me, it was a no-brainer,” he says.

That upskilling got Guise what he wanted—a new, better-paying job within Waste Management. In October, he started his new position as a pricing analyst. “I needed to continue to grow my career, because I want to continue to be able to provide more for my family. So, it wasn’t ever anything that I was going to give up on, it just really made me get there a lot quicker.”

You can listen to the full interview with Rachel Carlson and more from Robert Guise here on this page, or download Work in Progress wherever you get your podcasts.

Episode 211: Rachel Carlson, CEO & Co-Founder, Guild Education
Host & Executive Producer: Ramona Schindelheim, Editor-in-Chief, WorkingNation
Producer: Larry Buhl
Executive Producers: Joan Lynch and Melissa Panzer
Music: Composed by Lee Rosevere and licensed under CC by 4.0.

Download the transcript for this podcast here.
You can check out all the other podcasts at this link: Work in Progress podcasts

Dana Beth Ardi

Executive Committee

Dana Beth Ardi, PhD, Executive Committee, is a thought leader and expert in the fields of executive search, talent management, organizational design, assessment, leadership and coaching. As an innovator in the human capital movement, Ardi creates enhanced value in companies by matching the most sought after talent with the best opportunities. Ardi coaches boards and investors on the art and science of building high caliber management teams. She provides them with the necessary skills to seek out and attract top-level management, to design the ideal organizational architectures and to deploy people against strategy. Ardi unearths the way a business works and the most effective way for people to work in them.

Ardi is an experienced business executive and senior consultant who leverages business organizational transformation through talent strategies. She uses her knowledge and experience to develop talent strategies to enhance revenue and profit contributions. She has a deep expertise in change management and organizational effectiveness and has designed and built high performance cultures. Ardi has significant experience in mergers, acquisitions, divestitures, IPO’s and turnarounds.

Ardi is an expert on the multi-generational workforce. She understands the four intersecting generations of workers coming together in contemporary companies, each with their own mindsets, leadership and communications styles, values and motivations. Ardi is sought after to assist companies manage and thrive by bringing the generations together. Her book, Fall of the Alphas: How Beta Leaders Win Through Connection, Collaboration and Influence, will be published by St. Martin’s Press. The book reflects Ardi’s deep expertise in understanding organizations and our changing society. It focuses on building a winning culture, how companies must grow and evolve, and how talent influences and shapes communities of work. This is what she has coined “Corporate Anthropology.” It is a playbook on how modern companies must meet challenges – culturally, globally, digitally, across genders and generations.

Ardi is currently the Managing Director and Founder of Corporate Anthropology Advisors, LLC, a consulting company that provides human capital advisory and innovative solutions to companies building value through people. Corporate Anthropology works with organizations, their cultures, the way they grow and develop, and the people who are responsible for forming their communities of work.

Prior to her position at Corporate Anthropology Advisors, Ardi served as a Partner/Managing Director at the private equity firms CCMP Capital and JPMorgan Partners. She was a partner at Flatiron Partners, a venture capital firm working with early state companies where she pioneered the human capital role within an investment portfolio.

Ardi holds a BS from the State University of New York at Buffalo as well as a Masters degree and PhD from Boston College. She started her career as professor at the Graduate Center at Fordham University in New York.