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Connecting Military Spouses to Careers

Military spouse entrepreneurs create a work-anywhere company to remove a common barrier

Instant Teams: Military spouse-created remote work business among the nation's fastest-growing companies
One of the nation's fastest-growing companies taps into an underserved talent pool

Founded in 2016 by military spouses Liza Rodewald and Erica McMannes, Instant Teams is a talent marketplace that uses skill-based hiring to provide remote work opportunities and career continuation to a significantly underserved talent pool: military spouses.

According to the U.S. Department of Defense, the unemployment rate for military spouses has hovered over 20% for the last decade – more than five times the national average. There are approximately 12 million active duty and veteran spouses. “If I even employed 10% of them,” says Rodewald, “I’d be one of the largest companies in the world.”

Prior to the work-from-home movement necessitated by the pandemic, military spouses were already in need of remote work solutions due to the transient nature of military operations. As service members complete their service and further their careers in the armed forces, military spouses are left to the whims of relocation, which makes finding long-term and gainful employment a difficult endeavor.

“I kept getting offers for temporary contract positions,” says Instant Teams business analyst Ariane Barrera, “but what I really wanted to do is to find a place where I could continue to develop my skills as well as grow within the company.”

Realizing that many companies were in a crunch for talent while, at the same time, a massive population of untapped talent was seeking job opportunities led Rodewald and McMannes to a disruptive solution: a proprietary technological platform that would connect military spouses to flexible remote work positions from customers who joined to post remote jobs.

The result was a fully remote team marketplace where companies can customize remote teams using a skills-based hiring model and tech-enabled talent pipelines. And investors took note. In March 2022, Instant Teams closed their $13 million Series A funding, a remarkable feat given that female entrepreneurs typically secure only 2% of venture capital funding each year.

“When I met Liza and Erica and they walked me through their vision to turn this global population into a remote workforce, I thought it was fascinating,” says Guy Fillippelli, managing director at Squadra Ventures. “I saw it as an opportunity to basically deliver world class talent, frankly speaking, at a price point that sat in between outsourcing, say to Asia or Eastern Europe, and insourcing in the United States.”

Six years after its inception, Instant Teams has joined the ranks of the Inc. 5000 fastest-growing companies, a list whose previous honorees include Chobani, Jamba Juice, Meta, Microsoft, Pandora, Patagonia, and Under Armour.

Companies on the 2022 list have demonstrated resilience amid supply chain issues, labor shortages, and the ongoing impact of pandemic, a testament to Rodewald’s and McManne’s foresight to the future of work.

“This company can really be the place where remote team members, regardless of what company they work for, start and end their day,” says Squadra Ventures COO Margaret Roth Falzon. “Instant Teams becomes an operating system for remote workers not only from which to do their work, but to have community, have culture, have coworkers in a way that many remote team remote workers don’t get the opportunity to do, and that is an infinitely scalable business model.”

Today, Instant Teams is improving the financial stability of military and veteran families and supporting a wide portfolio of customers and their remote teams.

“There’s still millions out there who need an opportunity and that takes collaboration. Instant teams won’t solve that alone, so we are continuing to build the community,” says McMannes. “And by building an organization that has a natural talent pool of this beautiful diversity, it really brings the opportunity for that to come to our customers and get that out into the workforce.”

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Dana Beth Ardi

Executive Committee

Dana Beth Ardi, PhD, Executive Committee, is a thought leader and expert in the fields of executive search, talent management, organizational design, assessment, leadership and coaching. As an innovator in the human capital movement, Ardi creates enhanced value in companies by matching the most sought after talent with the best opportunities. Ardi coaches boards and investors on the art and science of building high caliber management teams. She provides them with the necessary skills to seek out and attract top-level management, to design the ideal organizational architectures and to deploy people against strategy. Ardi unearths the way a business works and the most effective way for people to work in them.

Ardi is an experienced business executive and senior consultant who leverages business organizational transformation through talent strategies. She uses her knowledge and experience to develop talent strategies to enhance revenue and profit contributions. She has a deep expertise in change management and organizational effectiveness and has designed and built high performance cultures. Ardi has significant experience in mergers, acquisitions, divestitures, IPO’s and turnarounds.

Ardi is an expert on the multi-generational workforce. She understands the four intersecting generations of workers coming together in contemporary companies, each with their own mindsets, leadership and communications styles, values and motivations. Ardi is sought after to assist companies manage and thrive by bringing the generations together. Her book, Fall of the Alphas: How Beta Leaders Win Through Connection, Collaboration and Influence, will be published by St. Martin’s Press. The book reflects Ardi’s deep expertise in understanding organizations and our changing society. It focuses on building a winning culture, how companies must grow and evolve, and how talent influences and shapes communities of work. This is what she has coined “Corporate Anthropology.” It is a playbook on how modern companies must meet challenges – culturally, globally, digitally, across genders and generations.

Ardi is currently the Managing Director and Founder of Corporate Anthropology Advisors, LLC, a consulting company that provides human capital advisory and innovative solutions to companies building value through people. Corporate Anthropology works with organizations, their cultures, the way they grow and develop, and the people who are responsible for forming their communities of work.

Prior to her position at Corporate Anthropology Advisors, Ardi served as a Partner/Managing Director at the private equity firms CCMP Capital and JPMorgan Partners. She was a partner at Flatiron Partners, a venture capital firm working with early state companies where she pioneered the human capital role within an investment portfolio.

Ardi holds a BS from the State University of New York at Buffalo as well as a Masters degree and PhD from Boston College. She started her career as professor at the Graduate Center at Fordham University in New York.