Unbroken
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Bon Jovi’s new song looks at veterans with PTSD

All proceeds go to nonprofit connecting vets with PTSD with service dogs.
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Rock band Bon Jovi has released a new song examining the lives of soldiers returning from wars in Iraq and Afghanistan and dealing with post-traumatic stress disorder. Unbroken takes a very personal look at the emotional challenges faced by veterans traumatized by war.

“This song is meant to honor America’s veterans and their service, but I also wanted to take an unflinching look at the reality of their daily lives and struggles,” says Jon Bon Jovi, who wrote the song for the film To Be of Service, a documentary about veterans with PTSD and their relationship with their service dogs.

After theatrical screenings in New York and Los Angeles, the film directed by Josh Aronson is being released on Netflix on Veterans Day.

For the next 12 months, the band is donating 100 percent of the proceeds from downloads of Unbroken to the Patriotic Service Dog Foundation, which matches trained service dogs to military veterans suffering from PTSD.

UNBROKEN LYRICS:

I was born to be of service
Camp Lejeune just felt like home
I had honor, I found purpose
“Sir, yes, sir,” that’s what I know
They sent us to a place
I never heard of weeks before
When you’re nineteen, it ain’t hard to sleep
In the desert on God’s floor
Close your eyes, stop counting sheep
You ain’t in boot camp anymore

We were taught to shoot our rifles
Then in one, then side by side
Thought we’d be made as liberators
In a thousand-year-old fight
I got this painful ringing in my ear
From an IED last night
But no lead-lined Humvee war machine
Could save my sergeant’s life
Three more soldiers, six civilians
Need these words to come out right

[Chorus]
God of mercy, God of light
Save your children from this life
Here these words, this humble plea
For I have seen the suffering
And with this prayer, I’m hopin’
That we can be unbroken

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Dana Beth Ardi

Executive Committee

Dana Beth Ardi, PhD, Executive Committee, is a thought leader and expert in the fields of executive search, talent management, organizational design, assessment, leadership and coaching. As an innovator in the human capital movement, Ardi creates enhanced value in companies by matching the most sought after talent with the best opportunities. Ardi coaches boards and investors on the art and science of building high caliber management teams. She provides them with the necessary skills to seek out and attract top-level management, to design the ideal organizational architectures and to deploy people against strategy. Ardi unearths the way a business works and the most effective way for people to work in them.

Ardi is an experienced business executive and senior consultant who leverages business organizational transformation through talent strategies. She uses her knowledge and experience to develop talent strategies to enhance revenue and profit contributions. She has a deep expertise in change management and organizational effectiveness and has designed and built high performance cultures. Ardi has significant experience in mergers, acquisitions, divestitures, IPO’s and turnarounds.

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Ardi holds a BS from the State University of New York at Buffalo as well as a Masters degree and PhD from Boston College. She started her career as professor at the Graduate Center at Fordham University in New York.