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An Alabama high school gives students pathways to careers and home ownership

This innovative model combines academics, skills training, and work-based learning
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In a once-thriving Alabama neighborhood, high school students are combining work-based learning in the construction and real estate trades with in-classroom courses with an eye toward rebuilding their community and building a pathway to the middle class.

“We’re a lot of education, a lot of workforce development, a little bit of community development and economic development, certainly youth development—all the developments,” says Mark Martin, Ed.L.D., CEO of Build UP (Build Urban Prosperity) in Birmingham.

Build UP is an accredited private high school in the Ensley neighborhood and currently has three cohorts of 66 students.

Mark Martin, CEO, Build Up (Photo: Caleb Chancey)

“We usher kids through postsecondary in partnership with community colleges and provide work-based learning opportunities through paid internships and apprenticeships in the construction and real estate industry,” explains Martin.

The six-year track includes obtaining a high school diploma, an associate’s degree, and then one of three pathways to the middle class. Those paths being—getting a construction job, transferring to get a bachelor’s degree, or starting a business.

After completion of these requirements, students are eligible for an interest-free loan to buy one of the renovated homes.

Because Build UP launched three years ago, there is not yet a student who has finished the six-year program. But some students and their families are currently renting renovated homes—not paying more than their previous rents.

Academic Learning and Linked Learning

Martin says the area once had a thriving steel industry. “At one point, this tiny little community of Ensley in the early 20th century was producing more steel in 24 hours than any other place in the world,” he explains.

Over the course of about 20 years, beginning in the 1960s, Ensley’s steel jobs relocated elsewhere, and desegregation led to to about 90% of the residents moving to the suburbs, says Martin. “Ensley went from about 45,000 residents to 4,500. There was a mass exodus of resources, as well, including economic activity, restaurants closing, and houses being abandoned.”

That empty housing stock and blighted lots have become classrooms for the Build UP students. “We’re doing about 35 hours a week in the class, and 14 hours a week on job sites,” says Martin.

(Photo: Caleb Chancey)

The program accesses properties through a variety of efforts. “Buying off the county courthouse steps where they have tax-delinquent auctions. Buying from auction.com. Getting something that’s foreclosed from the bank. If there’s property we really like, tracking down the owners and saying, ‘Hey, would you be open to selling it?’”

A number of homes from other neighborhoods—scheduled for demolition to be replaced by larger houses—have been donated to the program and physically moved to Ensley.

The Ensley students are working on, or have completed, 10 homes in the area.

When asked about how the program funds the property purchases, Martin says, “Ideally what we’re doing is setting up a construction company that will be profitable or at least can break even.” He notes Build UP receives federal, state, and city funds, including community development and affordable housing dollars.

The students participate in traditional academic classes for part of the school day. Another portion of the day focuses on linked learning—working with the Home Builders Institute HBI on projects that fulfill state education requirements while still preparing them for potential careers.

“One course we have is geometry and construction. It’s learning 10th grade geometry that everybody in the state has to learn, but it’s learning through the lens of miter saws and 2x4s. It’s all done at the school in a shop-like setting,” explains Martin.

(Photo: Caleb Chancey)

“They get exposure to all of the trades—plumbing, electrical, roofing, framing, a little bit of HVAC. They’ve done a little bit with welding,” says Martin.

Classes also cover areas other than the skilled trades. Martin says, “We also have white-collar stuff like site safety. You’re learning OSHA. You don’t have to lift a hammer. You just need to make sure the people who are lifting hammers are doing it right. And working with architects and designers, because there are a lot of white-collar jobs in construction and real estate.”

Work-Based Learning

Martin says it’s important for the students to experience the change that is improving their community. “There’s nothing more relevant to [the students] than the broken windows— literally and figuratively—that they walk past every day, drive past on the way to school. So when they can be a part of the change, that’s game changing for both them and their neighborhood.”

“On a new job site, more novice students are doing demolitions, knocking a wall down. There’s some landscaping, clearing blighted land. That’s part of what builds agency, but also helps make a difference by clearing overgrowth.”

(Photo: Caleb Chancey)

Envisioning a Future

“As [students] move further along in the program, we want them thinking about what they’re good at, what they enjoy, who they could see themselves becoming. That’s where you then start to really develop a foundation and aspire to be something,” explains Martin.

“One of our favorite sayings is, ‘A kid can’t be what a kid can’t see.’ Too many of our youth don’t grow up with those role models.”

“Learned helplessness when combined with learned hopelessness just leads to despair and a negative cycle of downward spiral for communities,” says Martin. Even though the program is relatively new, he is hopeful Build UP can help create pathways to good careers and the middle class.

Martin says Build UP is not a silver bullet, but certain aspects of the program keep the students coming back. “Paying them, keeping them engaged, having it run till 5:00 PM, having opportunities all summer long, all that stuff does help for sure.”

(Photo: Caleb Chancey)

Build UP is expanding to a second campus in nearby Titusville in the coming school year with plans to double its enrollment. Eight homes are lined up in and near the area. The program is also launching a site in Cleveland in August 2022.

After working a number of years as an educator, Martin says the system needs fixes. “We put too much burden on teacher’s shoulders. They can’t do it all by themselves. We’re burning them out, they’re leaving the profession.”

“We have to involve people differently. We have to push the work of empowering people out to the communities. Ultimately, that’s liberation and it has to be the greater community taking all these pieces and doing it.”

Dana Beth Ardi

Executive Committee

Dana Beth Ardi, PhD, Executive Committee, is a thought leader and expert in the fields of executive search, talent management, organizational design, assessment, leadership and coaching. As an innovator in the human capital movement, Ardi creates enhanced value in companies by matching the most sought after talent with the best opportunities. Ardi coaches boards and investors on the art and science of building high caliber management teams. She provides them with the necessary skills to seek out and attract top-level management, to design the ideal organizational architectures and to deploy people against strategy. Ardi unearths the way a business works and the most effective way for people to work in them.

Ardi is an experienced business executive and senior consultant who leverages business organizational transformation through talent strategies. She uses her knowledge and experience to develop talent strategies to enhance revenue and profit contributions. She has a deep expertise in change management and organizational effectiveness and has designed and built high performance cultures. Ardi has significant experience in mergers, acquisitions, divestitures, IPO’s and turnarounds.

Ardi is an expert on the multi-generational workforce. She understands the four intersecting generations of workers coming together in contemporary companies, each with their own mindsets, leadership and communications styles, values and motivations. Ardi is sought after to assist companies manage and thrive by bringing the generations together. Her book, Fall of the Alphas: How Beta Leaders Win Through Connection, Collaboration and Influence, will be published by St. Martin’s Press. The book reflects Ardi’s deep expertise in understanding organizations and our changing society. It focuses on building a winning culture, how companies must grow and evolve, and how talent influences and shapes communities of work. This is what she has coined “Corporate Anthropology.” It is a playbook on how modern companies must meet challenges – culturally, globally, digitally, across genders and generations.

Ardi is currently the Managing Director and Founder of Corporate Anthropology Advisors, LLC, a consulting company that provides human capital advisory and innovative solutions to companies building value through people. Corporate Anthropology works with organizations, their cultures, the way they grow and develop, and the people who are responsible for forming their communities of work.

Prior to her position at Corporate Anthropology Advisors, Ardi served as a Partner/Managing Director at the private equity firms CCMP Capital and JPMorgan Partners. She was a partner at Flatiron Partners, a venture capital firm working with early state companies where she pioneered the human capital role within an investment portfolio.

Ardi holds a BS from the State University of New York at Buffalo as well as a Masters degree and PhD from Boston College. She started her career as professor at the Graduate Center at Fordham University in New York.