Age in America

Ageism in the workplace impacts our job prospects and our health

Vanderburg: Bias against older workers stifles economic growth and costs the U.S. economy billions of dollars
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Simply put: “We need to stop stereotyping and making assumptions about people based on their age,” says Janine Vanderburg, co-founder of Changing the Narrative, an advocacy group on a mission to end ageism in the workplace and society.

Vanderburg makes a compelling argument that ageism is damaging not just to the individual experiencing it, but to our society, as a whole, on multiple levels. “There’s a lot of research that shows that experiencing ageism in the workplace or elsewhere hurts our physical health, mental health, longevity, and the likelihood of developing dementia. So many things.”

Like many, she says ageism can rear its head in both overt and subtle ways, including in little comments an older workers might hear from co-workers.

“People feel like it’s okay to just stop by your desk and say ‘so, aren’t you going to retire yet?’ Or ‘what are you still doing here?’ That kind of thing. There’s an element about expressing ageist beliefs and stereotypes in the workplace that is still unfortunately really acceptable,” she adds.

Another example she shares is how the prevalent stereotype that older adults are incompetent when it come to technology is both, in her words, “ridiculous and dangerous.”

It also is inaccurate. “That somewhat ignores the fact that in most cases, it is people who are currently – quote  – ‘older workers’ who invented tech, who invented the cloud, who have adapted technology over the last three or four decades from rotary phone to smartphones, from typewriters to any kind of device,” say Vanderburg.

Vanderburg also stresses that it’s not just older workers facing stereotypes and discrimination, but younger workers face the same thing and that it’s important to bridge the divide. She adds: “What we have in common as older workers or younger workers is actually far, far greater than any perceived differences that are put out there. And that’s, I think, what we need to hold onto and build on.”

Janine Vanderburg spoke with me on the subject of age, health, and economic wellbeing as part of the Age in America series, a collaboration between WorkingNation and Scripps News Network which began in June.

Watch a clip from our interview below.

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Ageism is stereotypes. It’s prejudice. It’s outright discrimination. And it damages older workers in so many ways. So says Janine Vanderburg, co-founder of Changing the Narrative, a campaign to end ageism. “Ageism is treated somewhat more cavalierly, and I hate using that word.

Get more of our WorkingNation Age in America articles, videos, and podcasts here.
Get more of Scripps News’ Age in America coverage here.

Dana Beth Ardi

Executive Committee

Dana Beth Ardi, PhD, Executive Committee, is a thought leader and expert in the fields of executive search, talent management, organizational design, assessment, leadership and coaching. As an innovator in the human capital movement, Ardi creates enhanced value in companies by matching the most sought after talent with the best opportunities. Ardi coaches boards and investors on the art and science of building high caliber management teams. She provides them with the necessary skills to seek out and attract top-level management, to design the ideal organizational architectures and to deploy people against strategy. Ardi unearths the way a business works and the most effective way for people to work in them.

Ardi is an experienced business executive and senior consultant who leverages business organizational transformation through talent strategies. She uses her knowledge and experience to develop talent strategies to enhance revenue and profit contributions. She has a deep expertise in change management and organizational effectiveness and has designed and built high performance cultures. Ardi has significant experience in mergers, acquisitions, divestitures, IPO’s and turnarounds.

Ardi is an expert on the multi-generational workforce. She understands the four intersecting generations of workers coming together in contemporary companies, each with their own mindsets, leadership and communications styles, values and motivations. Ardi is sought after to assist companies manage and thrive by bringing the generations together. Her book, Fall of the Alphas: How Beta Leaders Win Through Connection, Collaboration and Influence, will be published by St. Martin’s Press. The book reflects Ardi’s deep expertise in understanding organizations and our changing society. It focuses on building a winning culture, how companies must grow and evolve, and how talent influences and shapes communities of work. This is what she has coined “Corporate Anthropology.” It is a playbook on how modern companies must meet challenges – culturally, globally, digitally, across genders and generations.

Ardi is currently the Managing Director and Founder of Corporate Anthropology Advisors, LLC, a consulting company that provides human capital advisory and innovative solutions to companies building value through people. Corporate Anthropology works with organizations, their cultures, the way they grow and develop, and the people who are responsible for forming their communities of work.

Prior to her position at Corporate Anthropology Advisors, Ardi served as a Partner/Managing Director at the private equity firms CCMP Capital and JPMorgan Partners. She was a partner at Flatiron Partners, a venture capital firm working with early state companies where she pioneered the human capital role within an investment portfolio.

Ardi holds a BS from the State University of New York at Buffalo as well as a Masters degree and PhD from Boston College. She started her career as professor at the Graduate Center at Fordham University in New York.